Summary of the 2025 Shanghai Intertraffic Exhibition

1. Exhibition Overview:

The 2025 Shanghai Intertraffic (ITC 2025) was successfully held in Shanghai from April 28 to 30, 2025. As one of the most influential transportation exhibitions in Asia, this exhibition attracted leading companies and professional visitors from the transportation industry from all over the world. The exhibition covers all major fields of transportation, including road construction, intelligent transportation systems, vehicle manufacturing, traffic safety equipment, etc. For the road marking glass bead industry, this is a good opportunity to showcase innovative products, exchange technologies and expand the market.

2. Exhibition Highlights:

• Industry-leading companies participating in the exhibition: This exhibition brings together world-renowned transportation companies, covering multiple fields such as road marking, traffic signals, and smart city transportation systems. The exhibition provides exhibitors with the opportunity to dialogue with industry giants, especially in the field of road marking. The exhibits showcase the latest glass bead technology and applications, becoming the focus of attention of major transportation companies and government departments.

• New technologies and product displays: The exhibition showcased a number of innovative road marking glass bead products, which not only made breakthroughs in improving the reflective performance of road markings, but also made positive improvements in environmental protection and durability. The new generation of glass bead technology can improve the visibility of road markings, especially under driving conditions at night and in rainy days, improving road traffic safety.

• Industry trends and development: The transportation industry is transforming towards intelligence and greening. A large number of road marking products integrating advanced sensors, intelligent monitoring and automation technologies were displayed at the exhibition. The intelligent technology of road marking glass beads and the combination with road traffic intelligent systems have become an important development trend in future traffic management.

• Communication and cooperation opportunities: During the exhibition, many companies and professional visitors had in-depth exchanges, especially in the field of road marking and traffic safety equipment. Many companies showcased successful cooperation cases with transportation companies, construction companies and relevant government departments, further enhancing the brand’s industry influence.

3. Exhibition gains:

• Brand exposure: This exhibition provides road marking glass bead companies with the opportunity to showcase their brands and technologies, attracting the attention of a large number of potential customers and partners. Many customers showed great interest in the new glass bead products and expressed their willingness to further cooperate with the company.
• Market expansion: The exhibition provides a powerful platform for the expansion of domestic and foreign markets. Through contact with international customers, companies can understand the needs and technical requirements of different countries and regions for road marking glass beads, so as to find more cooperation opportunities in the global market.
• Technology improvement: The technological innovations displayed at the exhibition provide inspiration for the company’s future product research and development direction, especially in improving the reflective effect of glass beads and extending the service life of products, laying the foundation for the company’s future technological iteration.

4. Post-exhibition outlook:

With the increasing attention paid to traffic safety at home and abroad, especially under the promotion of smart transportation and green transportation, the market prospects for road marking glass beads are broad in the future. It is expected that more innovative products and technologies will continue to emerge, and companies need to continuously improve product quality, strengthen cooperation with traffic management departments, broaden application scenarios, and further enhance brand influence.

5. Summary:

The 2025 China International Transportation Exhibition has brought unprecedented opportunities to the road marking glass bead industry and showcased the latest technological developments and future trends in the industry. Through exchanges and cooperation with experts inside and outside the industry, the company has not only improved its market competitiveness, but also provided new ideas and directions for future product development and market expansion. We look forward to showcasing the company’s innovative achievements again at future exhibitions and jointly promoting the development of traffic safety technology with more industry peers.